Posted by: Jon Fine on December 11, 2006
Buried within another sharp state-of-the-industry piece from the New York Times’ music biz reporter Jeff Leeds is the following nugget:
[Steve] Rifkind, the SRC executive, said, “I find myself, when I’m signing a record deal now, asking, ‘Can this sell as a ring tone?’ ”
To those who thought the forced digital democratization of the record business was an unalloyed good thing for music-for-music’s sake (as opposed to music-for-snippets’ sakes): think again!
Relatedly: Earlier this year, I wrote a column about…well, something that deserves a snappier title than I can currently come up with. Shall we call it the music business’ Foghat Famine? Its Insufficent (Grand) Funk Factor? Though I would be telling a very, very big lie if I implied whateveryoucallit was in any way bad for the aesthetics of the music.
Whereas, not to get all Grandpa on everyone, I do believe the ringtone-led transition away from the song to the snippet is bad for the aesthetics of music.