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Archives: March 2006

Snakes On A Plane: Unquestionably One Of The Greatest Films Of All Time (And It Doesn't Even Exist Yet)

Posted by: Jon Fine on March 31

I know I'm a little late to this party, but bear with me. Let me see if I've got this straight: A movie, which basically doesn't even exist, is already...

Sopranos Product Placement Watch, Season Six, Episode Three

Posted by: Jon Fine on March 30

The intensive care-unit remains a lousy venue for product placement. (Why advertisers would not want to be in the same frame as someone on a breathing machine is almost understandable.)...

Shopping Mag Boomlet: See Ya!

Posted by: Jon Fine on March 28

Conde Nast kills men's shopping title Cargo, or, as we liked to call it, Boy Lucky. Shopping magazines were, until now, one of the next-great magazine categories, alongside the ubiquitous...

The Next Ad Medium

Posted by: Jon Fine on March 24

. . . for the next eight minutes, at least: Taxi receipts....

Grandpa Weighs In On This Newfangled "American Idol" Thing

Posted by: Jon Fine on March 24

I've seen exactly two bits of "American Idol." One was a montage of disastrous failed auditions, the other William Hung's "triumphant" appearance. Both were on the InterWeb. So I happen...

Yes, Well, Kinda, But . . .

Posted by: Jon Fine on March 23

"The Internet, for all its technological dazzle and ambitious individual voices, is still weak on producing revenue." --The Wall Street Journal's Adrian Wooldridge, reviewing Glenn Reynolds' An Army of Davids....

Sopranos Product Placement Watch: Season Six, Episode Two. (Warning: Contains Spoilers.)

Posted by: Jon Fine on March 20

An atypically quiet night for product on the Sopranos. Apparently having a major character in a coma and on a breathing machine throughout the entire episode tends to focus the...

"Use A Computer To Superimpose Your Head Over That Of Bronson Pinchot."

Posted by: Jon Fine on March 16

Is this the next "Lazy Sunday"? Probably not--it's too bizarre. But man, is it great, much funnier than the clip that made Andy Samberg famous. (Not a direct link since...

Sopranos Product Placement Watch: Season Six, Episode One

Posted by: Jon Fine on March 15

I cannot be the only person to notice how many brand names get mentioned, with great frequency and flattery, on the otherwise ad-free Sopranos. I know I'm not the first....

Ridder Agonistes

Posted by: Jon Fine on March 15

Tony Ridder's regrets, as told to the New York Times' Kit Seelye. A big one: the San Jose Mercury News--sort of the hometown paper of both his youthful and mogulish...

And So Begins The Remaking

Posted by: Jon Fine on March 13

McClatchy buys Knight Ridder; will immediately put 12 of Knight Ridder's dailies up for sale. (Interestingly, one of the papers McClatchy will sell is the San Jose Mercury News--the former...

Dick Parsons: The Nightfly

Posted by: Jon Fine on March 10

Last night Time Warner CEO Dick Parsons was interviewed by BusinessWeek's editor-in-chief Steve Adler at New York's 92nd Street Y. To be totally random about this: 1. What is it...

But Enough About Me. What Do You Think About Office Pirates?

Posted by: Jon Fine on March 08

I am currently mulling a column about the new Time Inc. launch Office Pirates, and I want to know what you think about it. Office Pirates is bizarre and freakish...


The media world continues to shapeshift as new forms arise and old assumptions erode. On this blog, Bloomberg Businessweek will provide sharp analysis and timely reports on the transformation of this constantly changing terrain.



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