Posted by: Dan Beucke on October 28, 2011 at 1:00 PM
Stephen K. Friedman, president of MTV Networks, was on Bloomberg Television today explaining how the once-music, now reality-show network came up with the idea for its new series on the scene at Zuccotti Park. The show, which starts Nov. 5, will focus on people such as Bryan James, a member of the movement’s sanitation team.
The OWS demonstrations tapped into concerns MTV viewers expressed about their own lives, Friedman explained:
The number one issue for our audience is jobs. They did everything right; they went to college and they’re hitting a wall when they get out. Also, we have a bunch of veterans coming back wondering what do they do now.