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DATA MINE
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Dec. 31, 1999
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What Went Wrong?
All the numbers aren't in on e-Christmas yet, but International Data Corp. surveyed online retailers to ask whether the season was going better or worse than expected through mid-December -- and what problems they saw. Customer-service snafus seem to be smaller than last year, but still not solved. Still, traffic growth that outstripped sales at some sites may indicate those stores' prospects were hurt by weak service.
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| Executives who say customers had trouble understanding site design/layout | 39% |
| Executives who say high traffic volume slowed down Web sites | 31% |
| Executives reporting problems with online order processing, including lost orders | 25% |
| Executives who say customer-support demand exceeded supply of operators | 28% |
| Executives who report shipping delays due to low inventory | 11% |
| Sites reporting that traffic is increasing faster than sales | 11% |
| DATA: International Data Corp.
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MORE NUGGETS
The Mother Lode
Collected nuggets from Data Mine
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