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DATA MINE Sept. 1, 1999

Web Surfing without PCs
Sure, the PC is going to remain the most popular device for browsing and shopping the Internet. But over the next five years, a growing number of people will get on the Net using non-PC devices -- from rigged-up TVs to as-yet-unimagined digital gizmos. The big winner will be the TV: After all, why not use that big screen in the den to see what's on the Web? New set-top boxes that combine cable TV with browsing, digital VCR features, and even video games, will dominate.

Installed base of non-PC
Net access devices (in millions):
  1999 2001 2003
Interactive cable set-top boxes 1.0 6.0 28
Interactive satellite set-top boxes 0.5 2.5 12
Game machines 0.8 2.4  7
Internet boxes (like WebTV)0.8 1.5  4
Total 3.112.4 51
DATA: Jon Peddie Associates, Cahners In-Stat
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MORE NUGGETS
A Home Spending Boost from Broadband
As more households get broadband, Net access will grow along with online video, music, and info markets

Who Says Brand Doesn't Count in PCs?
Giants like Gateway are pushing lesser-known brands into free-fall

Why They Shop 'Til They Drop
Turns out that men and women have different reasons for buying online

Online Ad Spending Soars Worldwide
It's projected to hit $33 billion by 2004

Geeks in Skirts
Women from all over the globe are poised to jump onto the Web

The Mother Lode
Collected nuggets from Data Mine



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