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DATA MINE Aug. 23, 1999

E-Commerce Eats into Traditional Commerce
With less than 10% of total online sales in 2002 actually being incremental (sales that wouldn't have happened otherwise), E-commerce sales will grow at the expense of traditional sales. That means traditional merchants have even more reason to move now to protect their turf.

1999 Only 6%, or $720 million, of the expected $11.9 billion in E-commerce sales will be sales that wouldn't have happened otherwise.
2002 Only 6.5%, or $3 billion of the expected $41 billion in total online sales will be incremental.
DATA: Jupiter Communications
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MORE NUGGETS
Think Web, Think AOL
AOL has a commanding lead of mind share

Online Brokers Fail to Satisfy
The companies weren't very good at customer service

B2B Is Where the Action Is
Business-to-business E-commerce is set to explode

The Mother Lode
Collected nuggets from Data Mine



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