A Hit on Campus
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Even though downloading digital music is controversial in Corporate America, it's still a big hit among college students. Whether they do it in their dorm rooms or computer labs, 18- to 24-year-old college kids have made downloading music -- and then burning CDs -- a favorite activity.
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| Survey of college kids found:
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| 75% have downloaded music |
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27% download once a week |
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| 40% download once a month |
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| 90% think creating homemade CDs is "in" |
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| DATA: Greenfield Online Inc.
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MORE NUGGETS
The Mother Lode
Collected nuggets from Data Mine
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