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Science & Research
NASA Seeks Private-Sector Posse to Hunt Asteroids
The agency pitched to potential partners its plan to snare earthbound asteroids with spacecraft -
Science & Research
MetaMed Enhances Medical Diagnoses With Data Analysts, Researchers
To customize treatment, the startup convenes a diverse team of experts -
Autos
Lincoln, Not Cadillac, Is Detroit's Surprise Luxury Hit
The Lincoln MKZ is narrowly outselling the Cadillac ATS—with less than half the incentives -
Food & Drink
Q: When Is a Cliff Dive Good For Sales? A: When It's Sponsored by Red Bull
The energy drink maker has mastered the art of selling its brand via spectacle—aka they-could-die marketing -
Google
Is This Google X's Plan to Wire the World?
To extend Internet access throughout the world, Google may be working on balloon-based broadband transmitters -
cloud computing
YesVideo Moves Home Movies From Old Formats to the Cloud
The digital conversion company wants to become a kind of premium YouTube -
Reinventing Business
Bloomberg View: Why 3D Printing Can Make the World a Better Place
The new technology will transform modern industry. It shouldn't be feared -
Personal Technology
Netflix, Reed Hastings Survive Missteps to Join Silicon Valley's Elite
How Netflix—which accounts for a third of all Web traffic on any given weeknight—cheated death, outmaneuvered Hollywood, and innovated its way into tech's top tier -
Legislation
Let's All Calm Down About 3D Plastic Guns
Outrage over a 3D-printed gun has all the hallmarks of a silly sideshow in the gun control battles -
Reinventing Business
To Catch Up With E-tail, Tools to Track Shoppers in the Store
Tech startups help retailers close the data gap with online rivals -
Reinventing Business
Amazon’s ‘Betas’ Sends Up Life in a Pseudo Silicon Valley
If enough users vote for the show's pilot, Amazon will turn it into a series -
Design
How to Reinvent a Brand, by Coach CEO Lew Frankfort
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Reinventing Business
German Publisher Axel Springer Seeks Classified Profits
The newspaper giant fights to regain lost ad revenue -
Manufacturing
Businesses Bet on Iron Man-Like Exoskeletons
Companies are selling wearable machines with military, industrial, and medical uses -
Consumer Electronics
Amazon Tries to Push Into Original TV Programming
Amazon Studios has 14 pilots set to debut this spring on the e-tailer's Instant Video service
Read
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Health Care
Is Concierge Medicine the Future of Health Care?
Concierge doctors don't take insurance, but do make house calls. Once an option only for the rich, they may change health care for everyone -
Media & Marketing
At Procter & Gamble, the Innovation Well Runs Dry
The consumer giant pioneered disposable diapers, synthetic detergents, and fluoride toothpaste -
Food & Drink
Coke Engineers Its Orange Juice—With an Algorithm
In a bid to wrest share from Pepsi's Tropicana, Coca-Cola builds a juice operation of NASA-like complexity -
Autos
Lincoln, Not Cadillac, Is Detroit's Surprise Luxury Hit
The Lincoln MKZ is narrowly outselling the Cadillac ATS—with less than half the incentives -
Retailing
Gap's Athleta Looks a Lot Like Lululemon
Its Athleta chain mimics the locales and methods of the yoga market leader -
Manufacturing
Is Nike's Flyknit the Swoosh of the Future?
Its new running shoe is spun, not sewn, reducing materials, time, and labor -
Reinventing Business
Target's City Ambitions
With cities growing faster than suburbs, the retailer has designed new stores for downtown shoppers -
Media & Marketing
In Some Stores, the Mannequins Are Watching You
To collect marketing data, a high-tech mannequin acts as a spy-cam on customers -
Media & Marketing
Sony Music CEO Doug Morris Is Streaming Big
The case for the future of the music business, featuring a 74-year-old who's BFFs with Bono and Adele—and right at home in the age of Spotify and Pandora -
Media & Marketing
Why Leica Is Opening So Many Stores
In the iPhone era, it needs to stress individuality and luxury to compete with Best Buy and Costco -
Manufacturing
Levi's Goes Green With Waste<Less Jeans
The apparel company tries to make its cotton—and customers—more eco-friendly -
Media & Marketing
The Rise of the Retailer-Restaurant
Tommy Bahama and other clothing chains are adding upscale dining places and bars to lure shoppers away from the Web -
Health Care
Health Insurance: Now Sold in Stores
Awaiting a wave of new customers, insurers learn how to sell in malls -
Reinventing Business
Kraft's Planters Heads for the Peanut Butter Aisle
The Kraft unit couldn't resist the aroma of a $1.8 billion market -
Autos
Ferrari's F70, an Eco-Friendly Supercar
The Italian automaker and others are adding hybrid technology to elite cars
Shared
-
Autos
Lincoln, Not Cadillac, Is Detroit's Surprise Luxury Hit
The Lincoln MKZ is narrowly outselling the Cadillac ATS—with less than half the incentives -
Health Care
Is Concierge Medicine the Future of Health Care?
Concierge doctors don't take insurance, but do make house calls. Once an option only for the rich, they may change health care for everyone -
Food & Drink
Coke Engineers Its Orange Juice—With an Algorithm
In a bid to wrest share from Pepsi's Tropicana, Coca-Cola builds a juice operation of NASA-like complexity -
Science & Research
MetaMed Enhances Medical Diagnoses With Data Analysts, Researchers
To customize treatment, the startup convenes a diverse team of experts -
Media & Marketing
In Some Stores, the Mannequins Are Watching You
To collect marketing data, a high-tech mannequin acts as a spy-cam on customers -
Manufacturing
Levi's Goes Green With Waste<Less Jeans
The apparel company tries to make its cotton—and customers—more eco-friendly -
Media & Marketing
Hollywood Finds Digitization Isn't So Scary After All
The slow death of the DVD was supposed to spell doom. Instead, it's created a vibrant new market in streaming services -
Design
How to Reinvent a Brand, by Coach CEO Lew Frankfort
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Media & Marketing
Sony Music CEO Doug Morris Is Streaming Big
The case for the future of the music business, featuring a 74-year-old who's BFFs with Bono and Adele—and right at home in the age of Spotify and Pandora
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