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Apps & Software
Why the NYT-Flipboard Deal Is a Smart Move
The paper, which also cut a recent deal with BuzzFeed, may be changing its philosophy about news content -
Media & Marketing
Louis C.K. vs. Scalpers
The comedian takes aim at the secondary ticket market -
Media & Marketing
A Turkish Startup Is the Sultan of Social Gaming
Istanbul's Peak Games became the world's No. 3 social-gaming company by offering culturally relevant online games in Turkey, the Middle East, and North Africa -
Media & Marketing
Hey, Comcast, the Rich Aren't That Different
Residents of Chappaquiddick spar over mandated Internet service -
Media & Marketing
Why Leica Is Opening So Many Stores
In the iPhone era, it needs to stress individuality and luxury to compete with Best Buy and Costco -
Apple
Can Phil Schiller Keep Apple Cool?
One of Steve Jobs's most trusted lieutenants takes charge of defining products and marketing that inspire devotion -
Media & Marketing
Pernod Tries to Rejuvenate Its Ricard Liquor Brand
As sales of its flagship lag, the French company wants to create new buzz around the anise-flavored liqueur known as pastis -
Media & Marketing
Could Facebook Become the New Coke?
Facebook and Coca-Cola are in different businesses, but they do share some important characteristics -
Media & Marketing
Mad Men's Mixed Blessing for Marketers
While the show's plot often revolves around products, how they're portrayed is not always predictable -
Media & Marketing
The Rise of the Occasionally Daily Newspaper
Publishing three days a week saves on printing and distribution costs. But it may also make newspapers even less essential -
Food & Drink
POM's New Ads Stick it to FTC, Quoting Judge Out of Context
POM's new ads quote an “FTC Judge” describing the product as a “…Natural Fruit Product with Health Promoting Characteristics” -
Media & Marketing
Canceled TV Shows Get a Digital Afterlife
Netflix and DirecTV are snapping up programs the networks nixed, a strategy that could also appeal to YouTube, Apple, and Yahoo -
China
How the Deal for AMC Entertainment Furthers China's Culture Agenda
Buying the U.S. cinema chain can teach the Chinese entertainment industry how to operate movie theaters nationwide while boosting the nation's "soft power" -
Facebook
Why GM and Others Fail With Facebook Ads
General Motors' decision to stop buying Facebook ads confirms that converting Facebook "likes" to sales takes work that few companies have mastered -
Media & Marketing
GM Doesn’t Get Social Media
The automaker’s decision to pull ads from Facebook and the Super Bowl is all about its own lack of social media skills
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