As salaries and bonuses are getting slashed, not to mention widespread lay-offs, I am fascinated by creative ways managers are motivating their remaining troops without breaking the bank.
One strategy that caught my attention is a workplace video game offered by Wyoming-based Snowfly. If a manager wants to reward an employee for an accomplishment such as delivering a project early or landing a new client, the manager gives them Snowfly tokens than can be used to play various online games like roulette or a scratch-and-win game. Employees accumulate points by playing these games that can be exchanged for rewards ranging from a $100 pre-paid Visa card to a week working from home to use of the boss’s parking spot when he or she is on vacation.
Founder Brooks Mitchell says the downturn has brought him more clients, approximately one a month in the past year because his Capstone software costs less than traditional rewards like a company clock or a trip to Las Vegas. Snowfly now has 50 clients including Hyatt, Avis, Time Warner and Blue Cross Blue Shield. Mitchell, who worked as a behavioral psychologist before founding Snowfly, says the company has found that if an employer spends 1.5% to 3% of an employee’s base salary on a reward program of some sort, that translates into a 20-25% improvement in productivity.
What other creative ways are managers motivating employees in difficult times? Any interesting strategies being used where you work?
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