Dan Hill of Sensory Logic spoke with me recently for a Video View about his new book on Emotionomics. He talks about facial coding, emotional intelligence, the problem with focus groups (As he puts it: “You don’t go shopping with 12 strangers”) and the growing role of emotions in every aspect of business.
Everyone wants an emotional connection but they often don’t get it. Why? Because people tend to overload their messages and they focus on their own attributes. He gives tips on how make real connections. Check it out.
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