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After years of speculation and rumor about airline mergers, it appeared that the long-awaited era of consolidation of the nation's commercial carriers was finally at hand: Delta Air Lines (DAL) was negotiating to merge with Northwest Airlines (NWA), a marriage that was certain to force other major carriers to find partners of their own.
But, as in the past, the prospect of megamergers in the airline industry turned out to be one more mirage—with the pilots of Delta and Northwest torpedoing the latest wave of deals. On Mar. 17 the head of Delta's pilots' union told members in a letter that he and his counterparts at Northwest had been unable to reach an agreement on how to create a seniority list for the combined airline. And with Delta and Northwest executives having effectively made that a precondition of the broader merger, the deal was dead—with only recriminations to follow.
"We approached the negotiating table not at an extreme, but in the middle; not adversarial, but cooperative. The other committee took a different approach," Lee Moak, the head of Delta's pilots, wrote to members, declining to publicly identify Northwest as the discussion partner.
While Delta management wouldn't discuss the latest setback, it's clear they are proceeding on the assumption a deal won't happen. Less than 24 hours after Moak sent his missive to the other pilots, Delta management announced a sweeping restructuring plan designed to counter the recent spike in fuel prices (BusinessWeek.com, 3/12/08).
The surge above $110 per barrel this week is likely to cost the airline an extra $2 billion this year. In a presentation to Wall Street investors, Delta President Ed Bastian said the Atlanta carrier would cut 2,000 jobs and ground dozens of planes to keep the airline in the black. "It is not out of the question for Delta to be profitable this year," Bastian told investors. "We're moving quickly to take care of managing our business."
In addition to the job cuts, Bastian said the carrier plans to scale back the number of domestic flights by 10% this year, largely by reducing the number of direct flights between smaller cities that don't connect through one of its hubs. Also on Tuesday, United Airlines (UAUA) said it would cull 15 to 20 planes from its fleet this year as part of an effort to reduce unprofitable flights.
At Delta, Bastian says the airline will shift some of its planes into the international arena (BusinessWeek.com, 5/7/07), by beefing up service to underserved markets in countries such as Africa, China, and India. "We're going places where others aren't," he said. "It's truly new white spots—markets where there is no U.S. competitor." As for the prospects of a merger, Bastian declined to comment, saying only, "We are proponents of consolidation, but it has to be the right deal."