Posted by: Jeff Bussgang on June 18
Entrepreneurship is a magical thing. Creating a valuable company from whole cloth. A new product, brand, institution, culture – all can be invented in the classic tradition of Thomas Edison.
Yet like most magic, it isn’t as easy as it looks. In a recent survey of top CEO Challenges, CEOs cite “stimulating innovation and creativity and enabling entrepreneurship” as one of the top 10 challenges they face, and 24% said it was “of greatest concern.”
Yet on the other side of the economy, in the start-up hemisphere, entrepreneurship is flourishing. My fellow Venture Capitalists report that the flow of business ideas, plans and innovations has never been at a higher level.
So why is it that inside the big corporation, stimulating innovation is so hard, while at the same time VCs are awash in innovative business plans and people?
Renowned executive coach Marshall Goldsmith, serial entrepreneur Jeff Bussgang, a partner at Flybridge Capital in Boston, and Dr. Steven Berglas, executive coach, management consultant, and expert on "the stress of success," share their tips for staying entrepreneurial in trying times.