Monday, May 28, 2012 =MBA Insider content


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A collection of news and analysis from BusinessWeek on popular business school specialties: Finance, management, marketing, entrepreneurship and sustainability/green business.


Howard Schultz's Grande Challenge
His return as chief executive jazzed Starbucks' stock, but some question whether he has the right recipe

Toyota's All-Out Drive to Stay Toyota
Rapid growth and a generational shift have the company fighting to hold on to its DNA

Is the Bloom Off at FTD?
The flower giant, burdened with debt, faces newly aggressive challenges from its two main competitors

People Movers
They're called the Millennials—and they're fed up. Why? Try angst about jobs, health care, and debt. Now they're getting pols to listen

Ebay's New Tough Love CEO
John Donahoe will concentrate on winning back users, even at investors' expense

Big Blue Goes For the Big Win
IBM's director of R&D is shifting the tech giant's focus—and making a few enormous bets

Deal or No Deal
Comcast's Brian Roberts is a tough negotiator but hasn't made a big acquisition in years. Is he trigger-shy?

Ghosn Hits the Accelerator
The Renault-Nissan CEO is fighting to keep pace in the U.S. and chasing Chinese and Indian customers

Rewiring Westinghouse
How a risk-averse builder of nuclear plants is getting its engineers to think differently

Struggles of a Mad Man
Saatchi & Saatchi CEO Kevin Roberts toiled to make his firm a force among creative agencies. Now--in today's splintered advertising universe--he's scrambling to keep it relevant


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