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The Washington Campus
1999 Executive Education Profile
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ITEM
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1998-99
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1993-94
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% change
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Number of executive nondegree programs
(excluding multiple sessions of the same program)
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20
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24
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-17%
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Number of executives attending above programs
(not including EMBA or part-time degree programs)
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612
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1137
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-47%
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Percent of attending executives
who live within 45 miles of the school
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2%
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8%
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-75%
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Percent of attending executives
who live or work overseas
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0%
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1%
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-100%
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Total participant days
(total participants x total length of programs)
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2088
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2813
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-26%
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Percent of professors with at least 5 years full-time corporate experience
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15%
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N/A
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N/A
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Total revenues generated by "nondegree" executive education programs
(including open enrollment and custom programs)
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N/A
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N/A
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N/A
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Total budget for nondegree executive education
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N/A
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N/A
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N/A
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Percent of overall executive education revenue that comes from custom programs to a single company
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85%
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56%
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51%
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Percent of total revenues coming from custom programs to a specific group of companies or a consortium
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8%
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25%
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-68%
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Number of custom programs run
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18
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20
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-10%
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Total revenues generated from custom programs
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$1,083,543
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$875,599
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23%
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Percent of participants from organizations with whom school has done business for three or more years
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42%
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N/A
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N/A
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Full course title
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Business and the Public Policy Process: How Washington Works
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Type of course
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Business strategy, political economy
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Course length
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4 days
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Class times
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2 times/ year
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Description
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This seminar aims to make mid- to senior-level executives more aware of public affairs as an element of business strategy. They emerge better users of corporate public affairs resources and more able to communicate directly with policymakers in Washington. Speakers include representatives of government, business, the media, and academia.
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Full course title
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Health Care and the Public Policy Process
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Type of course
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Business strategy, political economy, health care
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Course length
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4 days
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Class times
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1 time per year
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Description
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This joint venture with the University of Missouri-Kansas City is attended by mid to senior-level health care executives both nationally and in the Kansas City area. Participants learn the elements of the health care policy process with an eye toward contributing more to that process.
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Full course title
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Public Policy and the Global Business Environment
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Type of course
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Business strategy, political economy, international business
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Course length
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1.5 days
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Class times
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1/year
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Description
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For this seminar, participants receive an overview of the global economy, the global financial system, U.S. trade policy, and services offered by the federal government for U.S. companies doing business abroad. Using the tools gained in the program, participants can maximize their companies’ opportunities in the global marketplace and manage risk abroad.
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Full course title
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The Executive Public Policy Institute (client: Edison Electric Institute)
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Type of course
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Business strategy, political economy, public utilities
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Course length
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5 days
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Class times
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1/year
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Description
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Executives from throughout the public utility industry attend this seminar, The Washington Campus’s oldest tailored program (begun in 1978). In addition to obtaining a grasp of the public policy process as an element of business strategy, participants are updated on upcoming regulatory challenges to the industry.
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Full course title
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The Health Care Executive Public Policy Institute
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Type of course
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Business strategy, political economy, health care
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Course length
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3 days
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Class times
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1 time per year
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Description
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This seminar emphasizes the process of government regulation. The client organization underscores the importance of executives understanding “how Washington works” in order to be more effective participants in the health care policy debate.
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Full course title
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Higher Education and the Public Policy Process: How Washington Works
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Type of course
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Business strategy, political economy, higher education
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Course length
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3 days
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Class times
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1/year
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Description
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The National Association of College and University Business Officers (NACUBO) offers this seminar to its vast membership of higher education CFOs. Participants learn the stages of the higher education policy process and receive an overview of trends in higher education policy. NACUBO aims to develop a more informed constituency for its lobbying efforts and to make campus business officers more effective leaders of their institutions’ public policy efforts.
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Full course title
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Inside Washington, D.C.
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Type of course
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Business strategy, political economy, insurance regulation
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Course length
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4 days
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Class times
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1 time per year
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Description
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This seminar is offered to Chinese officials and insurance executives in coordination with The John Hancock Institute on Life Insurance and Government. All sessions are presented in simultaneous translation. The program presents the American model of insurance regulation as well as detailing the U.S.-China business relationship.
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Full course title
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Understanding Washington: The Political Marketplace
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Type of course
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Business strategy, political economy, health care
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Course length
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4 days
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Class times
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1-2/year
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Description
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One of two seminars sponsored by divisions of Bayer Corp., Bayer Healthcare Partners invites its senior executives and clients to attend this seminar. It aims to make executives more aware of the public policy process, better informed about trends in healthcare policy, and more effective participants in company-to-company public affairs coalitions.
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Full course title
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Federal Government Operations (client: John Hancock)
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Type of course
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Business strategy, political economy, financial services
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Course length
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5 days
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Class times
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1/year
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Description
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Participants become acquainted with the public policy process and best practices in public affairs. They also receive an overview of financial services regulation.
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Full course title
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The Shaping of Public Policy in Washington
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Type of course
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Business strategy, political economy, health care
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Course length
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5 days
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Class times
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1/year
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Description
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The Washington Campus provides a number of Executive MBA programs (15 in the year 2000) with residency seminars on the public policy process. This particular seminar is presented for the University of California, Irvine's Health Care Executive MBA. The program addresses the public policy process as an element of business strategy as well as trends in health care policy.
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New Open-Enrollment Programs
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New courses launched within past 2 years
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Public Policy and the Global Business Environment
Health Care and the Public Policy Process
Higher Education and the Public Policy Process
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Overseas Programs / Partners
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Program
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N/A
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Country
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N/A
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Partner
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N/A
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Year established
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N/A
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Non-University Partnerships
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Program
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The Executive Public Policy Institute
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Partner
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The Edison Electric Institute
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Year established
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1978
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Program
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The Health Care Executive Public Policy Institute
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Partner
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American College of Healthcare Executives
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Year established
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1992
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Program
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Higher Education and the Public Policy Process
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Partner
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NACUBO
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Year established
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1999
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Program
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The Shaping of Public Policy in Washington
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Partner
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The Duke Endowment
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Year established
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1993
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Distance courses offered or planned
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The Washington Campus implements Internet learning into its general curriculum and feels that the medium is viable for nearly all coursework.
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Nondegree functional
programs
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N/A
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Nondegree general
programs
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Washington University, St. Louis
Loyola University of Maryland
Northeastern University
State Farm Insurance Cos.
Am. Council of Healthcare Executives
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Custom programs to a single company or consortium
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Washington University, St. Louis
Loyola University of Maryland
Northeastern University
State Farm Insurance Cos.
Zeneca Inc.
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Organizations school has done business with for three or more years
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American Council of Healthcare Executives
Bayer Corp.
Chemical Manufacturers Association
The Duke Endowment
The Edison Electric Institute
Houston Baptist University
John Hancock Financial Services
Loyola University of Maryland
Northeastern University
State Farm Insurance Cos.
Suffolk University
University of South Florida
University of Missouri-Kansas City
Washington University in St. Louis
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Date of
construction
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N/A
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Number of classrooms
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N/A
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Cost
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N/A
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Comments
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The Washington Campus is constantly expanding its base of clients and courses. The Campus is on target to present approximately 28 executive seminars in 2000. All of this growth will come from additional customized program clients.
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