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ESADE
1999 Executive Education Profile
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ITEM
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1998-99
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1993-94
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% change
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Number of executive nondegree programs
(excluding multiple sessions of the same program)
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55
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33
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66%
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Number of executives attending above programs
(not including EMBA or part-time degree programs)
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1747
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970
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80%
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Percent of attending executives
who live within 45 miles of the school
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90%
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97%
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-8%
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Percent of attending executives
who live or work overseas
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10%
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3%
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233%
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Total participant days
(total participants x total length of programs)
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7041
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4107
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71%
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Percent of professors with at least 5 years full-time corporate experience
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99%
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N/A
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N/A
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Total revenues generated by "nondegree" executive education programs
(including open enrollment and custom programs)
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$8,967,741
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$4,982,078
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80%
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Total budget for nondegree executive education
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N/A
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N/A
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N/A
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Percent of overall executive education revenue that comes from custom programs to a single company
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37%
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29%
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27%
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Percent of total revenues coming from custom programs to a specific group of companies or a consortium
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3%
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1%
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200%
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Number of custom programs run
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42
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18
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133%
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Total revenues generated from custom programs
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$3,587,096
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$1,494,623
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140%
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Percent of participants from organizations with whom school has done business for three or more years
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33%
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N/A
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N/A
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Full course title
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Senior Management Program
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Type of course
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General Management
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Course length
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300 hours
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Class times
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Monday from 15:30 to 19:30, Tuesday from 8:45 to 13:00
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Full course title
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Knowledge Management
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Type of course
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Human Resources
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Course length
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300 hours
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Class times
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Thursday, from 9 to 18:45
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Full course title
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Marketing Management
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Type of course
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Marketing
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Course length
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150 hours
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Class times
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Monday, from 9 to 18:45
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Full course title
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Competitive Strategies in Marketing for the Future
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Type of course
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Marketing
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Course length
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24 hours
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Class times
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3 days, from 9 to 18:45
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Full course title
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Management Control in Value-Creating Processes
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Type of course
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Finance
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Course length
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64 hours
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Class times
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Thursday from 9 to 18:45
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Full course title
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Managing Nature Reserves
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Type of course
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Sectorial Management
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Course length
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16 hours
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Class times
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N/A
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Full course title
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Creating New Businesses
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Type of course
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Enterpreneurship
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Course length
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117 hours
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Class times
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Monday to Thursday, from 19 to 22
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Full course title
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Product Supply Management: Advanced Operations Logistics
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Type of course
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Operations
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Course length
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16 hours
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Class times
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2 days from 8:45 to 18:45
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Full course title
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The Role of IT in Process Redesign
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Type of course
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Information Technologies
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Course length
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16 hours
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Class times
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from 9 to 18:45
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Full course title
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Euro-Arab Management Diploma
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Type of course
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General Management
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Course length
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120 contact hours, 440 non-presential hours
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Class times
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Thursday from 10 to 18
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New Open-Enrollment Programs
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New courses launched within past 2 years
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100% Creativity
Knowledge Management
Managing Family Businesses:Planning and Practical Strategies
Euro-Arab Management Diploma
European Distributors' Responses to a Highly Competitive Business
Process Mangement-based Indicators of Business Executives
Managing the Insurance Business
Tourism Management
Applying New Environmental Regulations: Opportunities/Threats
Intelligent Market Research
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Overseas Programs / Partners
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Program
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Program for International Managers in Europe - PRIME
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Country
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France, Italy, Denmark, Holland, Austria
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Partner
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CBS, ERASMUS U., HEC, SDA, WU
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Year established
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1996
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Program
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Arts Management
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Country
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U.S.
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Partner
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Wagner School of Public Service, NYU
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Year established
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1996
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Program
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Euro-Arab Management Diploma
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Country
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Arabian and Mediterranean countries
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Partner
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EAMS
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Year established
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1999
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Non-University Partnerships
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Program
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100% Creativity
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Partner
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Ogilvy & Mather
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Year established
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1997
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Program
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Managing the Insurance Business
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Partner
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MAPFRE
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Year established
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1999
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Distance courses offered or planned
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This year ESADE will launch the Euro-Arab Management Diploma, two-thirds of which is Internet-based. The program is in the general management area, and therefore contact hours are needed. The school believes that in some areas, maybe all syllabus and content could be delivered by Internet, but not the group-interaction of a learning process.
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Nondegree functional
programs
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Banc de Sabadell
Arthur Andersen
Mattel España
BP Oil España
KPMG Peat Marwick
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Nondegree general
programs
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La Caixa
Iberdrola
Gas Natural
Boehringer Ingelheim España
Zurich España
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Custom programs to a single company or consortium
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Hewlett-Packard España
PricewaterhouseCoopers
BIMBO
Merck Farma y Química
DANONE
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Organizations school has done business with for three or more years
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Arthur Andersen
Laboratoris Almirall
Gas Natural
PricewaterhouseCoopers
Cristaleria Española
Banc de Sabadell
Mattel
Bacardi-Martini
Zurich
DANONE
Port de Barcelona
Hewlett-Packard
La Caixa
BIMBO
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Date of
construction
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1993
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Number of classrooms
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20
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Cost
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N/A
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Comments
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ESADE is in the midst of expanding its International Executive Center at a location near Barcelona. In addition, ESADE, jointly with an American and Asian partner, is designing an International Executive MBA that will meld European, Asian, and U.S. visions of management practice. All programs will be issue-based (subject mattered) from a global standpoint.
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