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Emory University
Goizueta School of Business
1999 Executive Education Profile
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ITEM
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1998-99
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1993-94
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% change
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Number of executive nondegree programs
(excluding multiple sessions of the same program)
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20
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N/A
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N/A
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Number of executives attending above programs
(not including EMBA or part-time degree programs)
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850
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N/A
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N/A
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Percent of attending executives who live within 45 miles of the school
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N/A
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N/A
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N/A
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Percent of attending executives who live or work overseas
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N/A
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N/A
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N/A
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Total participant days
(total participants x total length of programs)
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N/A
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N/A
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N/A
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Percent of professors with at least 5 years full-time corporate experience
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20%
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N/A
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N/A
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Total revenues generated by "nondegree" executive education programs
(including open enrollment and custom programs)
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$1,800,000
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N/A
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N/A
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Total budget for nondegree executive education
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$1,300,000
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N/A
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N/A
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Percent of overall executive education revenue that comes from custom programs to a single company
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62%
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N/A
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N/A
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Percent of total revenues coming from custom programs to a specific group of companies or a consortium
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0%
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N/A
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N/A
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Number of custom programs run
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15
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N/A
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N/A
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Total revenues generated from custom programs
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N/A
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N/A
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N/A
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Percent of participants from organizations with whom school has done business for three or more years
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85%
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N/A
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N/A
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Full course title
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Executive Development Consortium
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Type of course
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Advanced General Management
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Course length
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3 weeks, spread over 4 months
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Class times
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fall and spring
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Description
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Designed for senior level executives, this is the highest rated program at the Goizueta Business School.
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Full course title
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Developing Leaders in High Potential Managers
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Type of course
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General Management
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Course length
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2 weeks, spread over 2 months
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Class times
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fall and spring
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Description
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Designed for mid-level executives.
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Full course title
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Marketing Strategies & Analysis for Competitive Advantage
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Type of course
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Marketing Strategy
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Course length
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one week
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Class times
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fall and spring
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New Open-Enrollment Programs
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New courses launched within past 2 years
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Competitive Intelligence Managing Customer & New Product Profitability
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Overseas Programs / Partners
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Program
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LIMAK
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Country
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Austria
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Partner
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Linz International Management Acacemy
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Year established
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N/A
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Non-University Partnerships
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Program
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Community Bankers Program
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Partner
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BAI
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Year established
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None
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Program
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Marketing Leadership Series
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Partner
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Atlanta Advertising Club
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Year established
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1998
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Distance courses offered or planned
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Emory plans to integrate distance learning components into all of its courses. They will supplement classroom teaching, not replace it.
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Nondegree functional programs
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BellSouth
Milliken
Delta
Chick-fil-A
UPS (United Parcel Service)
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Nondegree general programs
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Lockheed Martin
Rock-Tenn Company
Eastman Chemical
BellSouth
Riverwood International
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Custom programs to a single company or consortium
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Delta Air Lines
BellSouth
US Postal Service
Southern Companies
Southwire
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Organizations school has done business with for three or more years
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None
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Date of construction
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N/A
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Number of classrooms
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N/A
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Cost
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N/A
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Comments
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Goizueta Business School's growth strategy for the next four years includes significant expansion of executive education programs. The school feels the size of its faculty has limited the volume of programs offered. With an anticipated increase in faculty size of more than 50% over the next four years, new custom and open enrollment programs will be added to the current portfolio of programs. The school's executive program classes are currently held either in the new Goizueta Business School building or in Emory's 200-room hotel/conference center. However, with the anticipated growth in executive education, the school is in the early stages of planning and fundraising for a new $15 to $20 million executive education center that will be located adjacent to the school's primary faciltiy. The goal is to occupy this facilty by the Fall of 2003.
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