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READING LIST

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Book recommendations from:

BOB PITTMAN
   
READING LIST
  • THE TIME TRAP by Alec MacKenzie
    "Great quick ideas about the biggest problem we all face."
  • MORGAN by Jean Strouse
    "GREAT view of history from the business perspective." (more)
  • COMPETITIVE STRATEGY by Michael E. Porter
    "Although it's not exactly about today's world, still contains lots of interesting insight."
  • HOW THE CADILLAC GOT ITS FINS by Jack Mingo
    "Goes to show nothing happens as planned."
  • BIOGRAPHICAL INFO
    BOB PITTMAN

    President and chief operating officer, America Online

    Bob Pittman is president and chief operating officer of America Online, and a member of its board of directors. Pittman oversees the overall day-to-day operations of the world's leader in branded interactive services — with more than 18 million paying members in its combined online services, tens of millions of users of its Web products and almost $4 billion in annual revenues. He is also responsible for the further development and implementation of AOL's innovative multi-brand strategy, including the integration of the recently acquired properties of Netscape and oversight of the e-commerce alliance with Sun Microsystems.

    Perhaps best known as the programmer who created MTV, Pittman has charted new ground in radio, television and cable network programming, the theme-park industry and real estate, while building branded consumer businesses as the CEO of MTV Networks, Quantum Media, Time Warner Enterprises, Six Flags Entertainment and CENTURY 21 Real Estate Corporation. He joined AOL as president and chief executive officer of its AOL Networks unit in October 1996 and was appointed as president and COO in February 1998.

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