The Celebrity MBA

Posted by: Louis Lavelle on June 24, 2011

Star power will only get you so far in the new STAR Executive MBA program at the George Washington University School of Business (GW Executive MBA Profile).

“It’s not a question of how famous you are, it’s a question of if you would be successful,” says Sanjay Rupani, the School of Business’ chief strategy officer.

Prospective celebrities and athletes apply to the program as any student would. No college degree? No problem. According to GW’s website, students who have not completed their undergrad degrees will get the aid and guidance they need to do so before applying to the program. Can’t make it to class? No biggie. The program is designed to be flexible, so schedules can be rearranged as long as the student meets a certain number of contact hours.

The program consists of six, two-week modules. Two of the modules will take place at GW, but other module locations include Los Angeles and New York. STAR stands for “Special Talent, Access and Responsibility,” and the program is aimed at students who want to turn their celebrity into a powerful brand.

Who’s made the cut? The inaugural class includes three-time Olympic gymnast Dominique Dawes and former NFL players Hannibal Navies and Samari Rolle.

—by Victoria Taylor

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