Rachael King is a freelance writer for BusinessWeek.com, covering technology as well as contributing to the SmallBiz channel. King's work has appeared in Fortune, Business 2.0, Inc., Inter@ctive Week, and other publications. She received a National Editorial Award from the American Society of Business Publication Editors in 2005 and a Jesse H. Neal Award from the American Business Press in 1998. Previously, she worked at Architectural Digest and Bon Appetit. King holds a bachelor's degree from UCLA.