David E. Gumpert
David E. Gumpert covers business/health issues for BusinessWeek.com. He is the author or co-author of seven books on small business and entrepreneurship, including How to Really Start Your Own Business, How to Really Create a Successful Business Plan, Burn Your Business Plan: What Investors Really Want from Entrepreneurs, and Business Plans That Win $$$: Lessons from the MIT Enterprise Forum. Gumpert was formerly a reporter with The Wall Street Journal and an editor with The Harvard Business Review. His Web site is http://www.davidgumpert.com and his blog is http://www.thecompletepatient.com.
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