The Greatest Supercars

Ever faster, more expensive, and out of common reach, supercars are proliferating as the class capable of buying the superlative grows, too

by Matt Vella

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Blame Newton for the supercar. Though published long before the modern car existed, supercharged or otherwise, the three laws of motion tucked inside his Principia Mathematica in 1687 laid out a detailed blueprint for today's auto innovation. Since the 1930s, with every new supercar, manufacturers, engineers, designers, and enthusiasts have been taunting and testing each of Newton's tenets.

See Newton's three laws below

But, the modern supercar is as much a product of the surge in the number of millionaires and billionaires around the globe as it is the result of a natural drive to shatter records and defy physical limits. Indeed, analysts expect worldwide sales of such ultra-luxury vehicles to increase to $6 billion by the end of the decade (see BusinessWeek.com, 9/12/06, "Supercars for the Superrich").

That expansion will be bolstered, no doubt, by record-setting growth in the number of high-net-worth individuals capable of spending hundreds of thousands and even millions of dollars on a car. In 2005, global consulting group Capgemini reported that the number of potential customers, people with millions and billions in the bank, is growing by 10% to about 8.3 million.

Warp Speed

And if they happen to get their kicks from driving very expensive cars very fast, those well-heeled individuals have plenty of models to choose from. That's because there's never been such a proliferation of speed phenoms to whet super-wealthy appetites for racetrack speed and high-life luxury.

The current pinup for both exclusive wealth and astounding machine endurance is Bugatti's Veyron (see BusinessWeek.com, 6/6/06, "Bugatti's New Level of Vroom"). This car has nabbed headlines for its superlative price and performance. For a price between $1 million and $1.4 million—depending on options"the Veyron's 1,001-horsepower engine can launch it from 0 to 62 mph in 2.5 seconds and to 188 mph in a heart-pounding 17 seconds.

At somewhat slower speeds and considerably lower prices, there is a class of exclusive manufacturers that has built its reputation on raucous, rowdy supercars. Two names come to mind: Lamborghini and Ferrari, though these Italian companies have often taken different roads to fame.

Old-Fashioned Curves

Ferrari, today owned by Fiat (FIA), has tied its reputation and brand identity to racing. The company's founder, Enzo Ferrari, staked out the strategy during its infancy. His emphasis on the sport resulted in a long string of victories, including 14 F1 Drivers' World titles, nine Le Mans wins, and a whopping 183 F1 Grand Prix victories.

This year, the company introduced the 599 GTB Fiorano, a successor to the 575M Maranello, swathed in curves reminiscent of those first race-wining models (see BusinessWeek.com, 5/23/06, "The Beast Within"). Starting at $255,000, the Fiorano's 620-horsepower V-12 engine—derived, no less, from the highly regarded Ferrari Enzo model—is capable of getting from 0 to 62 mph in 3.7 seconds.

Lamborghini, meanwhile, has not focused so much on winning races and meditating on past glories. Instead, its vehicles have adorned themselves in futuristic lines, looking less like classics and more like spaceships. The new $319,000 Murciélago LP640 features a 6.5-liter V-12 engine. It can go from 0 to 62 mph in 3.4 seconds.

California Dreamin'

Not all supercars are Italian, of course. Supercars come from Germany, France, Britain, Sweden, Holland, and even the U.S.

Crafted in the heart of the supercar market, the Irvine (Calif.)-built Saleen S7 is indeed all-American.