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Desperate Ad Claims For Pontiac

Posted by: David Kiley on September 4, 2007

I don’t want to say Pontiac is desperate. But a recent TV ad for the G5 ballyhooed “More horsepower than the standard Ford Focus.”

Other claims it might have included:

Bigger cupholders than the old Pontiac Sunfire.
Tires rated better than retreads.
Pontiac Blue is Bluer than Blue.
Gas tank a half gallon larger capacity than some other cars in its class.
Gas pedal on right side of footwell.

Reader Comments

B Shoff

September 6, 2007 10:25 AM

Marketing people should be locked up in jail cells so they can pitch their crap to each other. I can't think of a single advertisement or marketing campaign that motivated me to go out the next day to buy something.

random

September 7, 2007 2:53 PM

You forgot "adjustable driver side seat with a steering wheel facing the driver."

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Want the straight scoop on the auto industry? Our man in Detroit David Welch, brings keen observations and provocative perspective on the auto business.

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