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Bio

Peter Burrows is a senior writer for Bloomberg Businessweek, based in San Francisco. Previously, he was senior correspondent in Silicon Valley. Burrows joined BusinessWeek in 1993 in Dallas. Prior to BusinessWeek, he was a senior editor for Electronic Business. Burrows wrote Backfire: Carly Fiorina's High-Stakes Battle for the Soul of Hewlett-Packard. He is a graduate of Colgate University and Columbia University Graduate School of Journalism.

Peter Burrows

Articles by Peter Burrows

Recent

Apple

Can Phil Schiller Keep Apple Cool?
One of Steve Jobs's most trusted lieutenants takes charge of defining products and marketing that inspire devotion
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Google

It's Official: Google Is Now a Hardware Company
How the Motorola deal went down, what it means, and where Google-Rola goes from here
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Facebook

Nine Things You Should Know About Facebook's IPO
Before diverting your child's college savings fund to invest in Facebook stock, read our take on the biggest "liquidity event" of the social-media era
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Media & Marketing

Meet the New Yahoo! Boss
Ross Levinsohn, the fifth CEO in four years, has a mixed record
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Apple

Apple, the Other Cult in Hollywood
The iPhone maker has spent decades building relationships in the entertainment industry
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