Updates with comment from Christopher Moore in fourth paragraph.
Glasgow Caledonian University in Scotland launched a fashion business school in London on Sept. 11. While most fashion-centric schools focus on design, this one will be all about business, say its creators.
British School of Fashion director Christopher Moore told the BBC the institution aims to be among the leaders in teaching the business of fashion. One of the ways in which it will extend its reach is by opening a satellite campus in New York at the end of September.
Glasgow Caledonian’s involvement in fashion dates to 1875, when corsets and frock coats were the order of the day. It was then that the school began offering women education in design, textiles, and retail. Since then, it has offered courses on the subject of fashion and was among the first to offer degrees in luxury brands, according to the school’s website.
Moore says demand for graduates with fashion skills is growing. “Over the past decade, there has been a significant professionalization of the fashion sector, and there is now a need for high-quality fashion business graduates,” he says, adding that the industry now offers “a wealth of opportunities” for graduates.
Capitalizing on the university’s history with the fashion world, the school opens with four programs: MBA in luxury brand marketing, MS in brand management, MS in luxury retail management, and an MS in international fashion marketing.
In the MBA program, students will be able to study globalization and global citizenship as it relates to the fashion industry, in addition to strategic management and creating value. It’s the only one of the four programs that does not require a dissertation as a final project. The three MS programs allow students to focus on specific aspects of the fashion industry.
The MS programs, according to the school’s Web site, cost £8,400 ($13, 350) for residents of the United Kingdom and European Union and £12,600 for those from overseas. There is no price listed for the MBA program.