Kohl's to sell special Derek Lam line
MENOMONEE FALLS, Wis. (AP) — Kohl's Department Stores said Monday that it will soon sell a special collection by designer Derek Lam.
The company is one of a number of national retailer chains to add popular designers to its mix in an effort to draw a wider array of customers.
Kohl's said Lam is the second designer to produce a line for Kohl's "DesigNation" limited-edition collection. Its first collection by Narciso Rodriguez will launch Nov. 7. The retailer also carries a specialty line by Vera Wang.
The Derek Lam collection will be available in April and include women's apparel and swimwear inspired by Lam's time in Brazil. The products will be priced between $36 and $98.
The company said it will launch multiple DesigNation collections throughout the year, with each featuring a different designer and a collection that shows the influence of their experiences in various international destinations.
Kohl's, based in Menomonee Falls, Wis., operates 1,134 stores in 49 states.
Shares of the company fell 62 cents to $52.20 in midday trading Monday, as the broader markets declined.