Nielsen shows how people use TV differently
NEW YORK (AP) — More homes in the United States are cutting the cord from their traditional TV service. But that doesn't mean their televisions are gathering dust.
The Nielsen company said Tuesday that three-quarters of the estimated 5 million homes that don't get cable, satellite, telephone line or broadcast signals still have their TVs. Many of them get content through services like Netflix or Apple TV or DVDs. Some people have cut off their service to save money.
The number of people with traditional TV service has been declining since 2009, and people are watching less traditional TV.
But Nielsen said that time is more than made up for through DVR usage or Internet time.