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Business Week Special Advertising Sections Support for Entrepreneurs |
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Massachusetts provides a turnkey environment for IT startups. Service industries here have supported IT companies for generations. Says Satchu, "We found lawyers and recruiters who were willing to sit down with us and say 'we understand that you guys can't pay the full fee and we'll have to take a flier on you.' They helped us launch without forcing us to spend huge amounts of capital." "It's an entrepreneur's paradise," says Michael Barron, a partner with Nixon, Peabody LLP, one of Boston's largest law firms. "Infrastructure, employees, capital and ideas. They're all here in abundance. The entrepreneur is king in the Boston area. The whole social system supports that." In addition to robust legal, accounting and venture capital services -- 70 Massachusetts venture firms have $25 billion under management -- many of the world's largest and most influential advertising, public relations, analyst and trade publishing companies are also located here. IDG, the world's largest IT industry trade publisher, is headquartered in Framingham. Founded in 1964 by MIT grad Patrick McGovern, the $2.6 billion giant publishes 300 magazines and newspapers read by more than by 100 million people around the world. "The nation's largest concentration of trade media in the world is right here -- and analysts like Giga, Forrester, Yankee Group and Gartner Group are just down the road," says Andy Miller, the PR maven who first brought Compaq Computers to the world's attention. |
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