| BUSINESSWEEK ONLINE : NOVEMBER 13, 2000 ISSUE | ||||||||
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| COVER STORY
The Building Blocks of Bertelsmann THE NEW STRATEGY Bertelsmann wants to turn Napster into a platform for downloading and selling all its media products, including books and films as well as music AUTHORS & BOOKS Toni Morrison, John Grisham, Danielle Steele, John Irving, Pat Conroy Random House, Bantam Dell, Doubleday, Book-of-the-Month Club MUSIC & ARTISTS Arista Records, RCA, Windham Hill Whitney Houston, Annie Lennox, Barry White, Eros Ramazzotti, Santana, Puff Daddy MAGAZINES & NEWSPAPERS Nearly 100 worldwide, including Stern, Geo, Family Circle, Fitness, McCall's, Parents INTERNET bol.com, bn.com (joint venture) for online books and music, CDNow, Lycos Europe, Pixelpark TELEVISION RTL Group, Europe's biggest broadcaster (joint venture with Pearson PLC, Audiofina) _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ |
![]() RELATED ITEMS Bertelsmann: A New Net Powerhouse? COVER IMAGE: A New Net Powerhouse? TABLE: The Deal TABLE: The Building Blocks of Bertelsmann TABLE: Dueling Net Strategies The Man behind Project Thunderball Commentary: Napster: Tune In, Turn On, Pay Up ONLINE EXTRA: Middelhoff: ``Somebody Has to Take the Lead'' INTERACT E-Mail to Business Week Online | |||||||
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