BUSINESSWEEK ONLINE : SEPTEMBER 18, 2000 ISSUE
BUSINESSWEEK INVESTOR

Negotiating Tips


-- Do the test drive before you start negotiating. You'll be more in control if you do each task separately.

-- Determine the ballpark cost. Get the manufacturers' suggested retail price (or sticker price) and the invoice price the dealer pays (carprice.com, edmunds.com, kellybluebook.com). Be sure to check for dealer incentives and rebates or special offers.

-- Shop around on the Net. Get dealers' price quotes from driveoff.com, autonationdirect.com, carsdirect.com, autobytel.com.

-- Set target price to reduce the chance that you'll overpay.

-- Negotiate by phone. It's quicker--and you may get better prices because you'll feel less intimidated.

DATA: WOMANMOTORIST.COM


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TABLE: Negotiating Tips



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