BUSINESSWEEK ONLINE : JULY 17, 2000 ISSUE
NEWS: ANALYSIS & COMMENTARY Privacy Pact Proposals ACCESS Consumers would be able to see the personal information ad networks collect about them ONE-STOP OPT-OUT Consumers who don't want online advertisers to keep dossiers on their Web-surfing habits will be able to go to a single opt-out site NO SWITCHING GEARS Companies that maintain anonymous Web-surfing profiles won't be able to link them to identifiable data without permission _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _					RELATED ITEMS Commentary: Web Privacy: That's One Small Step TABLE: Privacy Pact Proposals INTERACT E-Mail to Business Week Online

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