BUSINESSWEEK ONLINE : JULY 17, 2000 ISSUE
COVER STORY

Toning Up


ORGANIZATION/
WEB SITE (WWW.)
WHAT THEY OFFER
NATIONAL INSTITUTE ON AGING
nih.gov/nia
800 222-2225
Its terrific book and video on exercise is available online or by normal mail, and is free.
AMERICAN GERIATRICS SOCIETY
americangeriatrics.org
800 247-4779
Makes referrals to geriatric specialists. Informative brochures include Complete Guide to Aging and Health ($40).
AMERICAN COLLEGE OF SPORTS MEDICINE
acsm.org
Doesn't make referrals but will verify whether a particular trainer is certified to work with older people.
YMCA AND YWCA
ymca.net
Check phone book for local branches
Many branches offer exercise programs for older adults, including endurance, strength, Check phone book for local branches and water exercises.
NATIONAL SENIOR GAMES ASSOCIATION
314 621-5545
Promotes competitive sports for older adults through local chapters in 48 states; national games held every two years.
HUMAN KINETICS
humankinetics.com
800 747-4457
Its ''Ageless Athlete'' book series tells people over 50 how to train in particular sports.


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