BUSINESSWEEK ONLINE : MAY 22, 2000 ISSUE
EDITOR'S MEMO An Oscar for Business Week Online Throughout our 70-year history, we at Business Week have devoted ourselves to excellence in journalism. Perhaps that's one reason why we have won more National Magazine Awards than any other business publication--seven up until recently. The awards are the Oscars of our trade, sponsored by the American Society of Magazine Editors and administered by the Graduate School of Journalism at Columbia University. This past week we brought home No. 8: the prize for General Excellence in New Media, awarded to our Web site, Business Week Online. We were finalists for the New Media award twice before. Creating one of the very best Web sites, I can tell you, is a task no less demanding than creating a very good magazine. Much of the credit for this year's achievement goes to Bob Arnold, our site's editor-in-chief. Bob is a plain-spoken Oklahoman who studied journalism at the University of Missouri and honed his leadership skills in the Army. His experience at Business Week is as varied as it is deep. He joined us in 1978 as a labor writer, covering the gritty workplaces of industrial America. We knew right away he was a quick study, so when technology came to the fore, Bob was promoted to senior editor, first covering the computer industry and then science and technology. With the arrival of the Internet, many of us at the magazine realized we needed to establish a secure place on the Web, but it was Bob who volunteered for the challenge. In 1994 he became founding editor of Business Week Online. In those early days, Bob and his staff of three had as their main task putting up stories from the magazine on America Online. From the beginning, he was a tireless advocate of the Internet, fully understanding its power and importance to our future. By the end of 1996, Business Week had its own Web site up and running. Bob's goal since then has been to make Business Week a distinctive player on the Web, a business hub with broad appeal to readers beyond the magazine. ''We've got to be a well-rounded site, with lots of original material geared to a global audience,'' he says. A sharp Internet strategist, Bob is also a good judge of people. He has gathered around him a team of talented writers and editors who put the same heart and long hours into the task as he does. So when you visit Business Week Online, you will find the same quality of analysis and commentary you get in the magazine. On each of our seven channels you'll get useful financial tools, smart stories, videos, and more, tailored to your needs whether you're an executive, investor, or entrepreneur. In the words of this year's prize judges: ''Business Week Online is superlative in every regard...with numerous original articles...[and] mindful of the busy business reader. [It] is truly an essential destination on the information highway.'' Business Week Online is our future. It's great to be recognized for the fine work Bob and his team have done. We hope you'll continue to benefit from the journalism we now deliver every day. By Stephen B. Shepard, Editor-in-Chief _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ BACK TO TOP					RELATED ITEMS An Oscar for Business Week Online PHOTO: Bob Arnold, Business Week Online INTERACT E-Mail to Business Week Online

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