BUSINESSWEEK ONLINE : MAY 15, 2000 ISSUE
COVER STORY -- E.BIZ -- THE E.BIZ 25

Roger Siboni, CEO, E.piphany


For Roger S. Siboni, running Internet software maker E.piphany (EPNY) is like riding a bucking bronco -- at least when it comes to the share price. With a high of $324 and a low of $16 since the company went public last September, it has been one of the most volatile stocks on Wall Street. Luckily for E.piphany's loyal investors, this is also one of the most promising small companies in e-business. On Apr. 17, it announced that quarterly revenues had risen 661%, to $14.4 million, and excluding special charges, the loss was just $4.5 million. The good news drove the stock up 36%, to $66.50.

This looks like the dawn of a more stable era for E.piphany. Since joining the company from KPMG two years ago, Siboni has built or acquired a broad array of products. With the pending acquisition of Octane Software, E.piphany now provides customers with tools for everything from culling and analyzing information about customers to reaching out to them via e-mail and the Web to handle sales, service, and support. All the information is kept in one place. "The biggest failing we've seen among our brick-and-mortar customers is they think they need a separate Web presence," he says. "Our experience convinces us that these pieces have to be woven together if you're going to win in the new customer economy."

With high-profile clients such as Eastman Kodak, Cisco Systems, and Hewlett-Packard, which are willing to shell out an average of $500,000 for E.piphany's software, Siboni shows a definite knack for pleasing customers. Now he just has to make Wall Street happy again.

By Steve Hamm

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