COVER STORY
Tricks of E*Trade
A former financial services outsider, CEO Christos Cotsakos in three years has made E*Trade the No. 2 online stockbroker -- and a company where bonding and wackiness are prized. When the online brokerage skirmish turns to war, he'll be ready -- but he won't be in a suit.
SPECIAL REPORT: EUROPE
Europe's Internet Bash
Its giddy discovery of e-commerce is likely to turn serious as rivals race to tap a huge new market
Germany's Hot Star
Intershop Communications is already third in e-commerce software sales--and has Hewlett-Packard as a client
Rough Crossing for eBay
The American auction site has a French founder, but
that didn't make it any easier to head to Europe
Reach Out and Sell Someone
The mobile Net will soon extend the electronic marketplace into millions of European pockets, purses, and cars
Europe's Top e-business Leaders
Ranging from Net access providers to venture capitalists, these are 10 hotshots who are shaking Europe's economy
FEATURES
SPEED BUMPS
The Tempest Over Taxes
Now there's technology to calculate taxes on
e-commerce, but it creates a new set of privacy and safety problems
STRATEGIES
Kaiser's Cyber Cure
The health-maintenance organization is doctoring itself with a massive $2 billion project to move all its operations to the Net. The prognosis is good
COMMENTARY
PERSPECTIVE
Getting Too Personal
The shopping and browsing data accumulated--and abused--by e-tailers could turn into a privacy backlash
DATA MINE
The Underserved Black Buyer
African Americans aren't tiptoeing onto the Net--they're flat rockin' the joint. Ignore them at your peril
DIGITAL DISPATCH
Desperately Seeking Buzz
When Internet startups want to stand out, there aren't that many options. Outrageous advertising is an obvious way to go. But does it work as a branding strategy?
CUTTING EDGE
The Case for Losing Money
E-commerce outfits should invest in expansion as long
as there are opportunities--even if profits must wait
IN EVERY ISSUE
Home Page
A porn-filtering program with kinks, startup nimbleness and capitalization, e-tailers' run on gift boxes, beating Bell Labs to a Web moniker, six critical characteristics for a successful dot.com hire, and what bugs e-shoppers most
CLICKS & MISSES
Real Live CPA
Online tax sites aren't flexible or interactive enough,
and why leave all that personal info all over the Web?
On the Cover:
Christos Cotsakos of E*Trade
Photograph by William Mercer McCleod
Above:
Stephan Schambach, CEO and founder of Intershop
Photograph by Jamie Tanaka
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ONLINE LINKS
Additional Q&As and more
Keep up with developments in the fast-paced world of e-business at ebiz.businessweek.com. The site offers the latest news from the staff of Business Week magazine, Business Week Online, and from CNET. Check out what we'll be analyzing in our upcoming set of regular E-business features.
Note: The online schedule of daily features printed in the Feb. 7 issue of BW's e.biz supplement listed the dates for stories mentioned below as Feb. 7-11. They appear instead from Jan. 31-Feb. 4. A new set of features will appear for the week of Feb. 7-11.
Monday
Perspective:
You Call This Service?
E-tailers are great at taking orders, but not so great at delivery. Shape up, folks.
by Heather Green
(Jan. 31)
Tuesday
Company Closeup:
The Web Meisters
No, Pixelpark is not a virtual reality game center. It's the hottest
Web-design house in Europe.
by William Echikson
(Feb. 1)
Wednesday
Movers & Shakers:
Click, Vroom, Vroom
Meet Brian Kelley, head of ConsumerConnect, Ford's car-buying Web site.
by Kathleen Kerwin
(Feb. 2)
Thursday
Street Wise:
Ahead of the Herd
A weekly dose of insight into
e-business stocks.
by Amey Stone
(Feb. 3)
Friday
Clicks & Misses:
Hope Online
Web site Oncology.com wants to
improve cancer care. Will it?
by Janet Rae-Dupree
(Feb. 4)
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Where the customer truly is king
Tom Siebel created his company's first product with an investment of just $1.8 million. Peanuts by today's standards. But Siebel Systems has struck gold in the software that helps companies manage customer data.
Movers & Shakers, Dec. 15
The case for eToys
O.K. So eToys had some problems at Christmas. Yes, the stock has taken a beating. But a closer look at the
company shows it still has
a lot going for it.Street Wise, Jan. 13
Has he found the next great thing?
You be the judge. Serial entrepreneur Jim Clark (think Netscape) is getting into Web handling of digital photos with Shutterfly. Company Closeup, Dec. 14
 These nags are bred for speed. So who wants a poky site when you need to get the odds and the track records before you put your money down? Watch our panel put www.axcis.com through its paces and set it on a new track.
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Forums
Does it make sense for Web startups to keep racking up losses? Talk back to our Cutting Edge columnist. Tell our Data Mine columnist how sites can better serve African-Americans and other minorities.
Search
Need some fast facts on
e-business? Just search
on "data mine."
Q&As
Have the stories in this week's issue just whetted your appetite? Get in-depth interviews with Rodolfo Benedetti, who is setting up an incubator of new Euro Internet companies, or Roel Pieper for venture-capital firm Insight Capital Partners. And don't miss the chat with Christos Cotsakos of E*Trade.
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