| BUSINESSWEEK ONLINE : SEPTEMBER 20, 1999 ISSUE | ||||||||
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| PEOPLE
Ellen R. Marram BORN Boston, 1947 EDUCATION Wellesley College, BA, economics, 1968; Harvard B-school, MBA, 1970 FIRST JOB Library clerk in high school: ''The joke was you needed a library card to take me out.'' NEW JOB CEO of startup efdex, an online wholesale food-and-beverage exchange. PREVIOUS JOB Chief exec of Seagram's Tropicana unit, which was sold to PepsiCo in 1998. MOST POTENT SKILL An intuitive marketer, she is known for her ability invent new products, such as SnackWell, that strike a chord with consumers. MANAGEMENT STYLE Demanding. ''I'm not always as patient as I should be.'' ENERGY LEVEL High. Known to sneak in late-night sightseeing on foreign trips after colleagues head to bed. HOBBIES Traveling, especially in Eastern Europe and Asia; reading biographies, history, or mystery novels. FAMILY Married, with two grown stepchildren and a three-month-old grandchild. _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ |
RELATED ITEMS From Nabisco to Tropicana to...Efdex? RESUME: Ellen R. Marram ONLINE ORIGINAL: Marram: Efdex ``Will Be Global, and It Will Be Big'' INTERACT E-Mail to Business Week Online | |||||||