BUSINESSWEEK ONLINE : JUNE 28, 1999 ISSUE
INFORMATION TECHNOLOGY

How the Web Brokers Stack Up


                    ONLINE    COMMISSIONS   1998 REVENUES     1998 NET INCOME
COMPANY             ACCOUNTS  PER 1,000       MILLIONS          MILLIONS
                               SHARES

AMERITRADE          428,000     $8.00          $186                $15.2
DATEK               200,000      9.99          -----PRIVATELY HELD-----
E*TRADE             909,000     14.95           272                -18.8
DLJ DIRECT          243,000     20.00           118                  1.5
CHARLES SCHWAB    2,500,000     29.95         2,736                348.5


DATA: COMPANY REPORTS, BUSINESS WEEK


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TABLE: How the Web Brokers Stack Up

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