BUSINESSWEEK ONLINE : MAY 3, 1999 ISSUE
INTERNATIONAL -- EUROPEAN COVER STORY

Its Strengths...



MARKET SHARE
No. 1 worldwide in mobile telecommunications, No. 2 in fixed-line phones.

BUYING CLOUT
Combined company would have huge borrowing power for new acquisitions.


STAYING POWER
A postmerger giant would enjoy big economies of scale in buying equipment.


...And Its Weaknesses

POLITICS
The merged company needs to lay off at least 50,000 workers: Unions and governments will fight back.

UPSTARTS
May lose market share to fast-moving startup cell-phone and Internet networks.

MANAGEMENT FRICTION
DT will try to assert control; Telecom Italia insiders will probably fight back.



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Telecom's New Giant (int'l edition)

EUROPEAN COVER IMAGE: When Giants Dance

TABLE: Snapshot of a Behemoth

TABLE: Its Strengths...And Its Weaknesses

The Upstart Furiously Building Bandwidth (int'l edition)



INTERACT
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