BUSINESSWEEK ONLINE : MARCH 29, 1999 ISSUE
INFORMATION TECHNOLOGY

Order of Battle


PLAN

-- Outgun Microsoft's basic E-mail with the advanced collaboration features in its upcoming release of Notes

-- Push Lotus' and IBM's consulting-services capabilities to build collaborative networks inside companies--an offering Microsoft can't match

-- Use IBM's connections to the corner office to land big deals

-- Sell Notes as the premier platform for developing business applications for the Web


HITCH

-- It's not clear that customers care as much about collaboration as they do about E-mail

-- It puts Lotus on a collision course with distribution partners who covet services revenues, too

-- IBM can't help build links to smaller businesses where much of the future growth will be

-- In general, Microsoft is even better than Lotus at attracting application developers



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