BUSINESSWEEK ONLINE : MARCH 15, 1999 ISSUE
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INTERNATIONAL -- EUROPEAN BUSINESS Why BSkyB Wants to Link Up with Canal Plus NEW MARKETS Gain access to France, Spain, the Netherlands, Portugal, and Scandinavia through Canal Plus's network COST SAVINGS Could be substantial by jointly negotiating sports and movie rights and sharing investments in new technology DEFENSIVE MOVE Protect BSkyB's dominant position in Britain from an expansion move by Continental market leader Canal Plus DATA: BUSINESS WEEK _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _					Return to main story INTERACT E-Mail to Business Week Online

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