SIGNUPABOUTBW_CONTENTSBW_+!DAILY_BRIEFINGSEARCHCONTACT_US


Where the Money Comes From*

 
NET TICKET SALES                       $35.0
LOCAL TV AND RADIO                      47.5
MERCHANDISE AND PROMOTION               20.0
LUXURY SUITES                            2.5
POSTSEASON**                            10+
OTHER***                                40.O
TOTAL                                  155+


*   BUSINESS WEEK estimates for 1998
**  Assuming a World Series appearance
*** Mainly from Major Leagues Central Fund
DATA: BUSINESS WEEK


Return to main story


Updated Sept. 17, 1998 by bwwebmaster
Copyright 1998, Bloomberg L.P.
Terms of Use