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AN ONLINE CHECKUP FOR YOUR WEB SITE

YOU BRING YOUR CAR IN FOR A REGULAR TUNE-UP, BUT WHAT about your Web site? With the exploding popularity of the Internet, Web sites can quickly get gummed up with too much content or become outdated. AtWeb Inc., based in Sunnyvale, Calif., may have a solution.

On Nov. 10, the company was scheduled to introduce Web Site Garage, a site where you can check on how your Web site is holding up. Plug in the name of the site, and you get detailed information on things such as how long it takes visitors to download your opening Web page and whether links to other pages are still functioning. BUSINESS WEEK's Web site, for example, is dinged for having a long log-on time because of detailed graphics and hefty content. The Garage suggested trimming some of the content and making graphics smaller.

AtWeb already makes software utilities for servicing Web sites, so it will make money by selling those tools to Web Site Garage (www.websitegarage.com) visitors. ''Primarily, it's going to be for smaller companies,'' says CEO Gautam Godhwani, who co-founded AtWeb in June, 1996.

The Garage isn't just for trouble-shooting. It also showed that BUSINESS WEEK's site scored an ''excellent'' for popularity--measured by links from nearly 10,000 other sites.

EDITED BY PETER ELSTROM


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Updated Nov. 6, 1997 by bwwebmaster
Copyright 1997, Bloomberg L.P.
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