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The Do's and Don'ts of Investing in India

-- Don't get carried away by rosy estimates of the market's size

-- Watch out for rival local brands that command strong customer loyalty

-- Do your own research, rather than relying on others' data for legal and financial decisions

-- Select partners carefully--don't be misled by their reputation

-- Hire skilled local managers whenever possible

DATA: BUSINESS WEEK


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Updated July 31, 1997 by bwwebmaster
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