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GAP AND T.J. MAXX: CLOTHES HORSESRetailers have been underperformers for years. That makes standout results from Gap and TJX, which runs the T.J. Maxx discount clothing chain, all the more impressive. A turnaround at TJX gave shareholders a 105.5% return last year. The much-larger Gap saw shareholder returns jump 34%. How? Innovation and attention to detail. A few years ago, Gap went after customers left out of its midprice chain. That led to low-end Old Navy stores and a reborn high-end Banana Republic. Both are booming.
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Updated June 15, 1997 by bwwebmaster
Copyright 1997, by The McGraw-Hill Companies Inc. All rights reserved.
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