|
|
 |
 |
 |
 |
   |
COMING SOON: MANUALS FOR DUMMIESNOT SURPRISINGLY, AS PRODUCTS such as phones, TVs and VCRs get smarter, they often make the user feel, well, dumb. How many consumers, for example, still can't set their VCR's clock? And the owner's manual is sometimes of no help since they often read as if written by engineers in a language understandable only to other engineers. But one telecommunications company is hoping to change that. A division of Richardson, (Tex.)-based Siemens Business Communications Systems Inc., itself a unit of Germany's Siemens AG, recently signed an exclusive agreement with IDG Books Worldwide, the publisher of the hugely successful ''For Dummies'' series of technical help books. The agreement taps IDG writers and editors to create simple, nonimposing user guides and manuals for Siemens products that follow the whimsical format of the ''For Dummies'' books. The first collaboration will be a user manual for the the g1050, a wireless Personal Communications Service (PCS) phone Siemens plans to introduce that has a built-in phone book and speed dialer. Most cell-phone owners don't use these features because they can't figure them out, says Siemens.
Terms of the agreement weren't disclosed.
|
Updated June 15, 1997 by bwwebmaster
Copyright 1997, Bloomberg L.P.
Terms of Use