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HASBRO'S BOUNTY

Hasbro, which fended off a bid by archrival Mattel earlier this year, so far is standing by as Mattel gobbles up No.3 Tyco Toys. But Hasbro shareholders aren't weeping. The toymaker's stock is up 36% this year, near the peaks it reached during the rejected Mattel bid. Why? Earnings are fairly strong, and with a Star Wars trilogy revival set for Jan. 31, analyst Sean McGowan of Gerard Klauer Mattison expects Hasbro to sell $100 million in Star Wars action figures this year and double that in 1997.

EDITED BY THANE PETERSON



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Updated June 14, 1997 by bwwebmaster
Copyright 1996, by The McGraw-Hill Companies Inc. All rights reserved.
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