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Driving Car Sales in a New Direction
COMPANIES CONCEPT
CARMAX (Circuit City), Used-car superstores; CarMax has one
AUTONATION, CARCHOICE Chrysler new-car franchise;
CarChoice offers child care and a cafe.
SAM'S CLUB (Wal-Mart), Telephone-based referral services to
PRICECOSTCO dealer networks that promise
bargain prices for club members.
AUTOVANTAGE (CUC Int'l.), Telephone/online-based brokers who
AUT0BYTEL, CONSUMERS negotiate low, no-haggle prices;
CAR CLUB AutoVantage offers access to specs,
options, and dealer costs.
CENTURY 21 Discounts on GM cars for employees,
franchisees, and customers.
UNITED AUTO GROUP Partnership headed by former adman
Carl Spielvogel has bought up 41
dealerships. Offers efficiency and
better customer service.
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Updated June 14, 1997 by bwwebmaster
Copyright 1996, by The McGraw-Hill Companies Inc. All rights reserved.
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